“Veiseh is something of a polymath.” – The BBC An essential guide for anyone interested in data science, business strategy, or the cannabis industry, Markets with Memory navigates the all of a sudden evolving cannabis landscape, establishing itself as an essential tool for a new generation of innovators and pioneers. Business strategist, data scientist and economic historian, Nima Veiseh guides the reader through a riveting narrative that demonstrates how data touches every a part of the hemp and cannabis business, and how all sustainable companies will want to better bear in mind their own data pipelines, partners and purposes to be able to thrive someday. With insights from history, economics, and data science, Markets with Memory captures the emergence of the cannabis industry, which has sky-rocketed in the United States and worldwide in this new era of deregulation and drug decriminalization. Along with the usage of cannabis as the primary case study, Veiseh explores how data impacts business strategies in cases ranging from energy markets to the high-end art world. This marks Markets with Memory as the most important and entertaining guide for corporate leaders, academics, data scientists, and policy makers who want an edge in serving their clients and creating value for their companies and institutions. Both insightful and scholastic, Markets with Memory touches on the instrumental components of the cannabis industry from seed to sale. It delineates an innovative vision for the future in which leaders and data scientists in any industry work in concert to have a transformative have an effect on on the growth of business, the survival of institutions and the ultimate satisfaction of the consumer.